Peter Simoons

Link: http://ecademy.com/user/petersimoons

Feed: Peter J Simoons's blog at Ecademy

• The power of a letter | 02-09-10

  More and more of our communication nowadays is through internet based methods, be it email, websites, a blog or through social media tools like Twitter, LinkedIn or Facebook. The ease of use rules, we make our own choice where and when to read and respond. We have seen new communication channels rise and undoubtedly more will follow.
  

• My new favorite podcast | 10-07-10

  For a long time I felt that around 25 minutes was the ideal length for a podcast. Maybe it was because many podcasts stayed too long on the same topic to keep them interested beyond 25 minutes. Maybe it is because 25 minutes seemed to fit perfectly well in short car drives, my daily morning run or the train-ride to the next big cities. Anyhow 25 minutes was the maximum.
  

• Think before checking in | 02-07-10

  Location based social media is quickly gaining interest. FourSquare and Gowalla are among the tools allowing to check in at the location where you are and so are a bunch of other, lesser known, tools. Basically the purpose of these tools it to let your friends know where you are and so you can share your check-in often through these tools with Twitter and Facebook too. The tools all have their own specifics, FourSquare adds a gaming element and is offering businesses the opportunity to create special offers to the FourSquare users in their area. Gowalla has a different lay-out and allows for adding photo's to your location and allows your friends to comment on your check-in. It is too early to predict if any of them will win the location based social media battle. We are barely scratching the surfac

• Securing Futures at #smcc255 | 25-05-10

  At the social media crash course in Deventer with Thomas Power we just covered the core process. A very interesting process to find out two words that describe what's really driving you. Two months ago I did mine already in the Social Media Crash Course in the UK and learned that it is "Securing Futures". Both Thomas and Penny warned me that the core process to settle in will take about 3 months. Now being two months into the process I recognize that fact indeed. It is taking me some time to accept, adjust and realize that Securing Futures is a very accurate description on what is driving me and my activities. It is what stands out when I look back into the past to elements that drove satisfaction for me, situations where I excelled. It is certainly what drives me in my business; to help my clients be ready for a future development, is it in social media, alliances or securing other aspects of their business and lives

• What does loyalty still mean in a customer loyalty program? | 20-05-10

  The past decade I have travelled a lot and as such signed up with many loyalty programs. I easily climbed up the ladder of these programs to the platinum or other elite members. After all I flew a lot of miles and spent a lot of nights in hotels. My situation has changed in the past years, the crisis put a ban on travel in the company I was working for and a couple of months ago I started my own company. Hence the past 18 months I haven't really travelled. The result is that I am being kicked out of customer loyalty programs.
  
  Earlier this year I already experienced this by the fact that KLM downgraded me from being a gold member to ivory member. With that move skipping the silver member level. Reasoning behind it in the KLM Flying Blue rules is the fact that I haven't been flying with them in 2009. Ironically I just completed a return flight Amsterdam - Los Angeles when that news arrived early 2010.
  

• Organizations in the 2010's era | 20-05-10

  The economic circumstances of the past 18 months drive change in many ways and with that many new opportunities may arise. New companies surface and existing companies fade away. The biggest changes though may arise in the way organizations work. Many large corporations have laid off substantial parts of their workforce over the past 18 months. Some have done so in official restructuring programs, some subsidized by government funds and some under the radar, one by one on an individual bases. The drive for lean workforces in many cases has however not lead to a lower overhead or leaner procedures. Many of these organizations are still slow in response and lack customer focus.
  

• How social media can make history | 03-04-10

  In this TED presentation Clay Shirky talks about social media and how it can help citizens to report on real news, fast.
  

• How location based social media can help your business | 25-03-10

  Since about two weeks I am experimenting with Foursquare. It is a location based tool that tells your friends where you are. At least that is the bare basics. Of course the term friend is a wide term, anyone can connect with me on Foursquare and become my friend, like on other social networks. When I check in to a location I can share a message with my friends and Foursquare kindly pushes that message to my friends and simultaneously to Twitter and Facebook too. When my friends have opted in to receive my messages it will be literally be pushed on their iPhone screen.
  
  

• Collaborative Networks Are The Organization | 23-03-10

  I finished a great conversation with Jan Twombly of The Rhythm of Business. This conversation was part of The Alliance Conversation series and will be available in the podcast Today. What made this conversation different from the other conversations in the series is the fact that we more focussed on the collaborative networks rather than alliances perse. It completely fits with my own vision for the future of business where I see that companies will more and more work together. For smaller companies networking often leads to doing business together whereas larger companies follow strict procedures towards strategic alliances. In the future I foresee these two blend into collaborative networks that have a greater agility than traditional organizations and will reshape depending on project, opportunity and skills needed.
  

• Social media messaging strategy: listening to your feedback | 22-03-10

  In a recent article here on Ecademy and here on my own blog, I questioned whether the message for social media should be tailored to each platform. So far I had a strategy whereby all messages are feed into Twitter which would spread them to the other platforms. In the comments to that article Ross Dawson mentioned that tailoring was a matter of effort and return on effort and I agree. So I sticked to my strategy and received in general positive feedback.
  

Link: http://www.simoons.com/en/feed/

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• Do you use specific software solutions to manage or support your partnerships? | 02-09-10

  There are a number of solutions available to support collaborative efforts, both inside organizations as well as between organizations. Rglobe.com, Lotus Connections, Zoho Project, Huddle Workspaces, are a few examples. Do you use such a solution and what is your experience when it comes to supporting your partnerships?

• The power of a letter | 30-08-10

  More and more we communicate through digital means, paper still has its power in certain cases.

• An excellent way to manage expectations on LinkedIn groups | 26-08-10

  Managing groups, whether it be on LinkedIn or other social networks, can be a challenging task. This welcome message is excellent and perfectly manages expectations of group members.

• Alliances versus channel management | 25-08-10

  Alliances appear in several forms and shapes, hence requiring several skill sets to manage the relationship. How are organizations dealing with these separate requirements?

• If I had asked people what they wanted, they would have said a faster horse – Henry Ford | 14-08-10

  How do you distinguish yourself from your competition by thinking about what your customers need and hence providing added value to them?

Link: http://www.simoons.com/feed/

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• Specifieke software ter ondersteuning van samenwerkingen | 02-09-10

  Er zijn diverse software oplossingen die het samenwerken tussen organisaties kan ondersteunen. Oplossingen zoals Rglobe.com, Zoho projects, Huddle Workspaces zijn een aantal voorbeelden. Zijn er ook voorbeelden bekend van specifieke oplossingen die in het Nederlandse taalgebied worden gebruikt en wat zijn de ervaringen daarmee?

• De kracht van een brief | 30-08-10

  Meer en meer communicatie gaat via de digitale weg, gemak dient de mens. Is digitaal echter altijd de meest optimale communicatie? Ook de traditionele brief kent nog steeds zijn kracht in communicatie.

• Crossmedia netwerkevenement op 9 september | 30-08-10

  We communiceren vandaag op vele manieren. Nog steeds via de brievenbus, via social media en steeds meer via email. Op donderdag 9 september organiseert MultiCopy in dat kader een gratis netwerkevenement voor bedrijven en instellingen in de regio over de mogelijkheden van crossmedia communicatie

• Thema lunch: Social Media – Het nieuwe communiceren | 29-08-10

  Wat is social media en wat kunt u ermee in uw organisatie? Dat is het thema van de thema lunches die op 15 en 22 september in Bussum gehouden worden.

• Je Twitter account lezen als een krant | 10-08-10

  Paper.li biedt een interessante nieuwe service die het mogelijk maakt je twitter account te lezen als je eigen social media krant